Why Most Enterprises Score Poorly in Optimizing Corporate Real Estate?
Knowing that real estate is the largest balance sheet item and a big part of operating expenditure, why aren’t companies more proactive about optimizing real estate? Here are the reasons we concluded.
Chief Real Estate Officer versus Corporate Real Estate Director
C-Suite's Lack of Emphasis on Real Estate
Companies want to Avoid Overhead Expenses
Absent Analytics Tool to Measure Optimization
CREED's Value Proposition
Given CREED©’s capabilities alongside the mentioned reasons for the gap in efforts to optimize real estate, a great market opportunity poses for the application. While a lot of corporate companies execute their real estate strategies from an in-house CRE team, or combine the execution with an external source such as an outsourced CRE team and technology vendor partners, a software application like CREED© that combines professional data analytics and a corporate real estate advisory group is unique; currently, there isn’t an existing tool which maps enterprise optimization.
Reason 1
Chief RE officer Vs. Corporate RE Director
Reason 2
C-Suite's Lack of Emphasis on RE
Reason 3
Companies want to Avoid Overhead Expenses
Reason 3
Absent Analytics Tool to Measure Optimization
Mobile app, one-stop-shop
Scorecard & pay-off matrix for free. Fees for implementation plan
Co-innovated by RE management consultants, academic and SAP tech innovators
CREED © delivering > $1M / Year in tax savings
National and International Industry
The importance of corporate real estate is increasing both nationally and internationally. U.S. corporations have a huge global footprint, creating multiple levels of real estate value creation and corporate real estate professions are growing in emerging markets: Brazil, Russia, Africa.
The corporate workplace continues to change at a rapid pace due to technological advancements, economic conditions and shifting demographics – all of which big corporations should be aware of. It is vital to track how and where employees work to provide the appropriate spaces needed to be more productive, collaborative and fulfilled. Financial performance, cost savings and optimization are the primary reasons companies want to understand utilization; there’s a desire to understand utilization, and by showing companies how to optimize their portfolio (with CREED©), the opportunity to deliver new earnings and cost savings is so great.